Known for their value price point, Talon Cigars needed a premium website refresh worthy of their bold flavors and loyal fan base. Showcasing new packaging, the update featured giveaways, offers and social engagement through a spirited, masculine color palette and attractive imagery.

Working in Figma, Art Direction was able to collaborate with development from wireframes to production for a smooth launch seamlessly on mobile and desktop. 

Talon’s consumers are rich in character, this redesign was a great way to engage with the consumers to show them their brand was just as bold as they are.